This Privacy Policy explains how Royal Standard LLC (trading as HELLOIAM.AM / HELLO I AM) collects, uses, stores and protects personal data when you visit our website, join our waitlist, or enquire about a tour.
Who we are
Data controller: Royal Standard LLC
Trading name: HELLOIAM.AM / HELLO I AM
Contact: hello@helloiam.am
Registered office: 18 Luksyan St., Office 0008, Erebuni District, Yerevan, Armenia
What personal data we collect
Information you give us
- Name — when you submit a tour enquiry or booking request.
- Email address — for waitlist sign-ups, tour enquiries, and correspondence.
- Phone number — if you choose to provide it in a message or booking form.
- Tour preferences — dates, group size, chosen tour, and any details you include in your message.
Information collected automatically
- Technical data — IP address, browser type, device type, and approximate location (country/region).
- Usage data — pages visited, links clicked, and referral source — only if you consent to analytics cookies (see our Cookie Policy).
Information from third parties
We do not buy personal data lists. We may receive limited referral information from analytics or advertising platforms if you arrived via a tracked link and consented to those cookies.
How we use your data
- To respond to tour enquiries and booking requests.
- To send updates you have asked for (e.g. first-access invitations).
- To operate, secure and improve our website.
- To comply with legal obligations.
Legal bases
Where UK GDPR or EU GDPR applies to you, we rely on:
- Contract / pre-contract steps — processing enquiry and booking data to respond and arrange your tour.
- Consent — waitlist email, marketing updates (where applicable), and non-essential cookies.
- Legitimate interests — site security, fraud prevention, and understanding how the site is used (with analytics consent).
Who we share your data with
Service providers
- Hosting — Vercel (website hosting and infrastructure).
- Email — Resend for transactional messages.
- Analytics — Google Analytics and Vercel Web Analytics, only with your cookie consent.
When required by law
We may disclose data if required by law, court order, or to protect our rights, guests, or others.
Where your data is stored
Data is processed primarily in Armenia and the European Economic Area. Some service providers may process data in the United States under appropriate safeguards (e.g. Standard Contractual Clauses or equivalent mechanisms).
How long we keep your data
- Enquiries and bookings — up to 3 years after your last interaction, unless a longer period is needed for legal or accounting reasons.
- Waitlist — until you unsubscribe or ask us to delete your data.
- Analytics — according to each provider's retention settings (typically 14–26 months).
Your rights
Under applicable data protection law (including UK GDPR and EU GDPR where it applies to you) you have the right to:
- Access the personal data we hold about you.
- Correct inaccurate data.
- Request deletion of your data.
- Object to or restrict certain processing.
- Withdraw consent at any time (without affecting prior lawful processing).
- Lodge a complaint with your local supervisory authority (e.g. the ICO in the UK, or the Personal Data Protection Agency of Armenia).
How to request deletion of your data
Email hello@helloiam.am with the subject line Data deletion request. Include the email address you used on our forms. We will respond within one month.
Children's privacy
Our services are not directed at children under 16. We do not knowingly collect data from children. Contact us if you believe a child has provided personal data.
Changes to this policy
We may update this policy from time to time. The "Last updated" date at the top will change. Significant changes may be highlighted on the website.
Contact us
Questions about privacy: hello@helloiam.am · Contact & company details